How to Improve Your Customer Service With Social Media?
Are you looking for a way to improve your Customer Service with social media? Social networking has turned into a major tool in marketing. With the growth of Facebook, Twitter, and MySpace, companies are finding that they can use social media websites to reach out to their clients and potential customers. Many businesses use these sites to get the name of their business out there in front of more people. Here are some tips that will help you promote your business using these social media websites.
Make sure that you provide accurate information on your website. This is one area that a lot of people have an issue with social media sites. There is so much information that you can post on them that it can be difficult to make sure that you are giving your potential client or customer enough information to take action. Make sure that what you post on your site provides real information that is useful. You should also have a policy in place that states if a company employee or member of the organization takes part in social media postings that they must disclose their involvement when doing so.
Have an “About” page that has specific information about the company. Having this page ensures that the people who see this information know who the owner is and what the purpose of the business is. A “Contact Us” page will also let potential customers know how to contact you. Having this page also makes it easy to receive feedback from your customers as well.
Offer discounts or specials to your customers on a regular basis. This is another great way to attract attention. Having discounts available will entice customers to check in on the website and see what is going on with their shopping cart. The more often that you have discounts available the better. This will also encourage your customers to share your content with their friends.
Create contests and give them rewards for whoever wins the contest. This is yet another great way to attract attention to your website. Having contests on social media sites like Facebook is a great way to get your customers involved. People love contests and will see the opportunity to win great prizes as a great deal. When they shop at your website they will see the contests and will be more inclined to go to the website to shop.
Lastly, offer free gifts as often as possible. People love free things and this is one of the best ways to improve your customer service with social media. You might offer coupons for your customers every time that they sign up for a newsletter or they buy a product off of your website. You could also send them information cards once a month or every few months. Offering these small gifts is a great way to show customers that you care about them. When they have something beneficial that they can’t buy in the store, they are more likely to come back and shop with you.
You may also need to check out this as well: Customer Tracking Methods For Small Businesses